Article page

The page that matters most: 90 per cent of sessions start here and the homepage gets 8 per cent. Two ad slots, one next step, and the summary presented honestly.

Why this page leads the rebuild

Of 1,790 sessions in the 28 days to 3 November 2026, the homepage was the landing page for 148. Everything else arrived on an article, from search, on a phone. Organic readers spent 114 seconds and then viewed 1.18 pages.

So this page is the product. The homepage is a formality.

The order

breadcrumb
kicker
headline            display-2
standfirst
meta                source, time, coverage count
hero image          optional, with a credit caption
prose               first two or three paragraphs
ad slot 1 of 2
prose               the rest
source attribution  who reported it, with a link out
share + save        the share row, then save and follow
tags
next step           matched to why the reader came
subscribe           the offer matched to the topic, not the daily brief
ad slot 2 of 2

Two things about this order are deliberate. The ad never sits between the headline and the first paragraph. And the next step comes before the second ad, because the reader's onward journey is worth more than the impression.

The whole page, abbreviated

Article page

World

Canada releases list of 36 countries whose citizens can apply

The list sets out which passports qualify for the youth mobility pool next year, and Nigeria is not on it.

IRCC · yesterday 12 sources

Applicants waiting outside a visa application centre — An application centre in Lagos. Photograph: Reuters

Immigration, Refugees and Citizenship Canada published the list of countries whose young citizens may apply under the 2027 pool. The arrangement is reciprocal, which is what determines who appears on it.

Applicants from listed countries enter a pool and are invited in rounds. Processing times vary by stream, and the published figures lag the current queue.

Reciprocity, not demand, decides the list.

Plus234Feed summary based on reporting from IRCC. Read the original.

Canada Work permit Youth mobility

More on Canadian work permits

HTML

<div style="max-width:var(--p234-measure-text)">
  <nav class="p234-breadcrumb" aria-label="Breadcrumb">
    <ol>
      <li><a href="#">Home</a></li>
      <li><a href="#">World</a></li>
      <li><span aria-current="page">Canada work permits</span></li>
    </ol>
  </nav>
  <span class="p234-kicker" data-section="world">World</span>
  <h2 class="p234-display-2" style="margin:0 0 var(--p234-space-4);text-wrap:balance">Canada releases list of 36 countries whose citizens can apply</h2>
  <p class="p234-standfirst" style="margin:0 0 var(--p234-space-5)">The list sets out which passports qualify for the youth mobility pool next year, and Nigeria is not on it.</p>
  <div class="p234-meta" style="margin-bottom:var(--p234-space-6)">
    <span class="p234-meta__source">IRCC</span>
    <span class="p234-meta__dot">&middot;</span>
    <span>yesterday</span>
    <span class="p234-coverage">12 sources</span>
  </div>

  <figure class="p234-figure p234-figure--hero">
    <img src="data:image/svg+xml;utf8,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 1280 720'%3E%3Crect width='1280' height='720' fill='%23ddd8cf'/%3E%3Ctext x='640' y='368' font-family='sans-serif' font-size='30' fill='%236e6b62' text-anchor='middle'%3EHero image 16:9%3C/text%3E%3C/svg%3E" alt="Applicants waiting outside a visa application centre" width="1280" height="720">
    <figcaption>
      An application centre in Lagos. <span class="p234-figure__credit">Photograph: Reuters</span>
    </figcaption>
  </figure>

  <div class="p234-prose">
    <p>Immigration, Refugees and Citizenship Canada published the list of countries whose young citizens may apply under the 2027 pool. The arrangement is reciprocal, which is what determines who appears on it.</p>
  </div>

  <div class="p234-adslot" style="margin:var(--p234-space-7) 0">
    <span style="font-family:var(--p234-font-family-mono);font-size:0.75rem;color:var(--p234-color-ink-subtle)">slot 1 of 2</span>
  </div>

  <div class="p234-prose">
    <p>Applicants from listed countries enter a pool and are invited in rounds. Processing times vary by stream, and the published figures lag the current queue.</p>
    <blockquote>Reciprocity, not demand, decides the list.</blockquote>
  </div>

  <p style="font-family:var(--p234-type-meta-family);font-size:var(--p234-type-meta-size);color:var(--p234-color-ink-muted);margin:var(--p234-space-6) 0;max-width:var(--p234-measure-text)">
    Plus234Feed summary based on reporting from IRCC. <a href="#" style="color:var(--p234-color-link)">Read the original</a>.
  </p>

  <div class="p234-share">
    <span class="p234-share__label">Share</span>
    <a class="p234-share__btn" href="#">WhatsApp</a>
    <a class="p234-share__btn" href="#">X</a>
    <button class="p234-share__btn" type="button">Copy link</button>
  </div>

  <div style="display:flex;gap:var(--p234-space-3);flex-wrap:wrap;margin-bottom:var(--p234-space-6)">
    <button class="p234-toggle" type="button" aria-pressed="false">
      <span class="p234-toggle__off">Save</span><span class="p234-toggle__on">Saved</span>
    </button>
    <button class="p234-toggle" type="button" aria-pressed="false">
      <span class="p234-toggle__off">Follow Canada</span><span class="p234-toggle__on">Following Canada</span>
    </button>
  </div>

  <div style="display:flex;gap:var(--p234-space-3);flex-wrap:wrap;margin-bottom:var(--p234-space-7)">
    <a class="p234-tag" href="#">Canada</a>
    <a class="p234-tag" href="#">Work permit</a>
    <a class="p234-tag" href="#">Youth mobility</a>
  </div>

  <div class="p234-nextstep">
    <p class="p234-nextstep__title">More on Canadian work permits</p>
    <ol>
      <li><a href="#">Who qualifies for the 2027 youth mobility pool</a></li>
      <li><a href="#">What the 36-country list changes for Nigerian applicants</a></li>
      <li><a href="#">Processing times, by stream, updated weekly</a></li>
    </ol>
  </div>

  <form class="p234-subscribe" style="margin-top:var(--p234-space-7)">
    <h3 class="p234-subscribe__title">Get the Canada visa updates</h3>
    <p class="p234-subscribe__what">One email when the eligibility lists or processing times change. Usually twice a month.</p>
    <div class="p234-subscribe__row">
      <label for="art-sub" style="position:absolute;left:-9999px">Email address</label>
      <input id="art-sub" class="p234-subscribe__field" type="email" placeholder="you@example.com" autocomplete="email">
      <button class="p234-btn" type="submit">Subscribe</button>
    </div>
    <p class="p234-subscribe__note">Unsubscribe in one click. We never share your address.</p>
  </form>

  <div class="p234-adslot" style="margin:var(--p234-space-7) 0 0">
    <span style="font-family:var(--p234-font-family-mono);font-size:0.75rem;color:var(--p234-color-ink-subtle)">slot 2 of 2</span>
  </div>
</div>

Against what it replaces

Six AdSense units plus a sticky mobile unit around a 147-word summary.
A trending rail, a top stories rail, messaging channel buttons and a newsletter block, none of which relate to why the reader arrived.
A related list drawn from the general feed rather than the article's topic.

Two ad slots, both below the first paragraphs.
One next step, matched to intent.
The source named plainly, with a link out. The summary is honest about what it is, which is what earns the next visit.

Be honest about length

A 147-word summary should look like a 147-word summary. Padding it with furniture to fill a screen is what produced the old page. If the summary is short, the page is short, and the next step arrives sooner.